Friday, July 21, 2006

COVER SHOT Starring Supermodel Frederique To Premiere August 18 on TLC

TLC And Supermodel Frederique Unleash The Inner And Outer Beauty Of Women In New Series COVER SHOT -- Renowned Photographer Richard Dean′s Lens Show That Everyone Has the Beauty to be a Magazine Cover Model

The models from distinguished fashion magazines such as Vogue, Vanity Fair, Elle, W and Glamour are the envy of women from across the globe - young, beautiful, seductive, skinny, perfect. TLC dispels common myths about beauty, proving that anyone can look and feel like a cover model, if only given the right ingredients - hair, makeup, clothing - and a creative team of experts to support and transform them.

In a new series slated to debut on Friday, August 18, 2006 at 10 PM (ETIPT) with back-to-back half-hour episodes, TLC′s COVER SHOT takes one every day woman in their 30s or 40s and fulfills their dream of going from "super mom to super model." During each half-hour episode of COVER SHOT, host and model Frederique van der Wal leads a creative team headed by photographer Richard Dean. Together, they take one everyday woman and show her (and the audience) that they belong on the cover of a magazine if given the best resources in the business. Viewers see the inner workings of a fashion shoot, and at the end of each episode, the dramatic reveal of the "supermodel." Not only will the fruits of the creative team′s labor be realized in the transformation, but COVER SHOT brings the "cover model" to New York City for an even bigger reveal - her glamorous photo spread on a giant billboard for millions to see in the Big Apple!

"In COVER SHOT, viewers see intriguing personal stories of growth and the struggles with inner beauty," noted David Abraham, executive vice president and general manager of TLC. "And with the talented Frederique to guide them through an amazing transformation, COVER SHOT will deliver a fantasy many women only dream of fulfilling."

Filmed on location from a custom-built studio in Brooklyn, TLC and Frederique assemble a special team of wardrobe stylists, makeup professionals and hair experts suited to each woman who will be the subject of Richard Dean′s keen photographic eye. Filmed over two and a half days, each woman is given the star treatment from Frederique picking them up from their homes in a limousine, to being outfitted in elegant, designer clothing, to undergoing the latest in facial and skin regimens, among other exclusive luxuries. What hard-working mother or singleton wouldn′t bask in the glow of COVER SHOT?

The online experience for COVER SHOT will be as vibrant as the television component. The official Web site for the series, located at will feature Webisode diaries from all of the women to capture their innermost feelings about the experience. The site will also include a Budget Beauty Streaming Video that gives tips to visitors so they can put together designer looks at bargain prices and Tips from Richard Dean on how to take fabulous passport and driver license photos!

Frederique van der Wal, one of the most recognized faces in the modeling world, has taken the phenomenal global success she enjoys in the worlds of fashion & beauty, and translated them into a diverse career in fashion, television and numerous entrepreneurial ventures. She has graced the covers of all the top beauty and fashion magazines worldwide, including Vogue and Cosmopolitan, and has been involved in prestigious campaigns including Revlon, Guess?, MCI and Victoria′s Secret. She has also appeared in numerous film and television projects.