Monday, May 01, 2006

HOME MADE SIMPLE Coming To TLC - New Home Improvement Reality Series

From the Computer Screen to the TV Screen: HOME MADE SIMPLE Comes to TLC in New Original Series

The Learning Channel (TLC) wants to spice up your Sunday afternoon by bringing the popular HOME MADE SIMPLE(TM)(R) brand and website to life as a new television series. Premiering Sunday, June 4 at 1 PM ET/PT, the 13-episode series is based on the easy home style principles featured on the popular homecare website,, supported by The Procter & Gamble Company.

Traveling around the country to simplify, organize and improve the lives of homeowners everywhere, organizational expert June Saruwatari, master carpenter Scott McCray and a team of guest experts work with viewers who nominate a friend they feel is deserving of a visit from HOME MADE SIMPLE. From families dealing with triplets, to women returning to the work force, our HOME MADE SIMPLE mavens surprise families and show them how to organize their home, create simple meals and celebrate living.

HOME MADE SIMPLE, launched in 2000, is an online information center and monthly interactive newsletter which provides simple solutions to help improve lives and create homes people love to live in. Subscribers to the free monthly e-newsletter are also among the first to know about innovative home projects and can even buy new products from sponsoring brands and companies months before they are available in stores.

HOME MADE SIMPLE continues to provide innovative solution for member subscribers, adding music downloading in December 2005 via a partnership with PassAlong.

"TLC is a leader in the home programming category and we are pleased to bring a very respected source of home information from the web to daytime TV. We know that our viewers are eager to learn about ways to create a peaceful and streamlined home, and this original series provides the exact know-how to do so," said Discovery Networks Vice President, Production for Daytime and Fringe, Deborah Adler Myers.

Maurice Coffey, Marketing Director for HOME MADE SIMPLE, said, "We are committed towards building upon the strong relationship and trust we have with our subscribers, by continuing to provide her the types of information and help she is looking for in her efforts to be everywhere, and do everything for everyone in her family and her home. She has told us she wants access to this information when and where it is most relevant and when she has time to consume it. We have worked with TLC in the past and have had great success, we are extremely excited and confident that TLC will do great things with the brand."

TLC′s HOME MADE SIMPLE television series will travel the country identifying homeowners who are in need of some simple solutions to everyday or unusual problems. Nominated families include newly divorced moms challenged with starting over, a young new mother of twins that recently took on caring for her ailing mother, and a family with a spouse returning home from the military. In each episode, "organizing maniac" June Saruwatari leads the team to their goals and along the way, surprises our families with new appliances or general home improvements to make their lives simpler. Families are also treated to special visits from "surprise guests" along the way. After each episode, viewers can go online to to learn more valuable tips on how to create their own HOME MADE SIMPLE.