Thursday, September 07, 2006

PROJECT RUNWAY Heidi Klum To Debut Her Latest Creation On QVC

Great Expectations: Supermodel Mom Heidi Klum to Debut Her Latest Creation

Klum to Launch New Jewelry Collection on QVC

She′s made a name for herself as one of the most sought-after supermodels in the fashion industry, has a hit Emmy-nominated reality show and makes balancing career and family appear effortless. There is no doubt Heidi Klum has been lucky in life and now she′s sharing her favorite token of good fortune in a new clover-themed jewelry collection slated to debut on QVC on September 14th at 7 PM ET.

"I love the idea of carrying a good luck charm or wearing a special piece of jewelry that inspires you," says Klum, creative visionary behind the new fashion jewelry line. "For me, this jewelry is so much more than an accessory collection; it is a recognition of the blessings I′ve had and of all the hopes that I have for the future. I hope it takes on a special meaning for anyone who wears it."

Inspired by the patterned marble inlay at the Duomo in Milan, many of the designs in Klum′s collection feature an open-four-leaf-clover pattern. Reflective of her infectious personality and classic beauty, the fashionable pieces are done in sterling silver and 14-karat gold and are accented with various rare gemstones like iolite and rhodolite. Created especially for QVC, the jewelry ranges in price from approximately $50.00 to $250.00.

"Heidi is one of the most recognized figures in the fashion world and through her experiences has developed a keen eye for exquisite design," says Karen Fonner, director of QVC jewelry merchandising. "As her signature look, Heidi has been seen nearly everywhere wearing the clover designs and we know QVC has an excited customer base that this new collection will appeal to."

Klum is scheduled to appear on QVC for the launch of the Heidi Klum Collection on Thursday, September 14, 2006 at 7 PM (ET). The jewelry will be available at 800.345.1515 or