Tuesday, February 14, 2006

DEAL OR NO DEAL On NBC Ups The Ante To Three Million Dollars

NBC has upped the ante by raising the top prize money - along with contestants´ blood pressure - by a one-half million dollars each night when the exhilarating hit game show DEAL OR NO DEAL returns on Monday, February 27 for its week-long mid-season premiere (8-9 p.m. ET).

Contestants will be surprised when the new stakes are revealed. Beginning on Tuesday, February 28, the top prize will be $1.5 million - and as the week progresses, the top prize will escalate each night by an additional one-half million dollars, concluding on Friday, March 3 with a $3-million-dollar prize.

The contestants will need nerves of steel to decide whether to put their trust in themselves or their support group as they are confronted with life-altering financial decisions in a highly pressured environment.

Also returning to the show will be the "Lucky Case Game," a live interactive element where viewers in each of the three time zones (Eastern/Central, Mountain and Pacific) have a chance to win $10,000 by texting on their cell phones or by logging onto the DEAL OR NO DEAL website at www.nbc.com/DOND.

At various points in the show, viewers will be alerted on how to play and all of the viewers who correctly selected the lucky case will be pooled together with the winner chosen at random. The lucky case will be revealed and the winner will be announced live at the end of the each show.

DEAL OR NO DEAL will air Monday-Friday (February 27-March 3, 8-9 p.m. ET) and will return on a weekly basis beginning Monday, March 6 (8-9 p.m. ET).